Independent · Transitional · Sober Living

The porch light stays on all night.
Someone has to make the house work.

A covered front porch with painted decking, a dark front door with a brass handle, a wall lantern, wicker seating and a porch swing, opening onto a green garden.
ActiveAn operator teaching from houses he is running this month
Two marketsEnough separation to know what is universal and what was just local
Free front doorA 90-minute webinar. No card, nothing to cancel.
ZeroIncome promises on this page. Not one, anywhere.

01 Start here

Ninety minutes, free.
Taught by the man who has to fill the beds.

Nobody should pay to find out whether they want this business. Sit in, ask anything, and leave with an honest read on whether this is your work — the boring parts first, because the boring parts are what close houses.

Free 90 minutes · Live online · No card · Nothing to cancel

The ITSL Webinar

Sixty minutes of teaching, then thirty minutes of live Q&A where Q answers your market, your property, your question — out loud, in front of everyone.

What you’ll learn

  • The line you can’t cross

    Housing with peer support versus treatment and clinical services: what a non-clinical home can offer, what instantly puts you in a licensed category, and how to find out what your own state and city actually require. We teach the boundary — not one state’s rulebook as if it were universal.

  • How beds actually get filled

    Where residents really come from — discharge planners, treatment providers, courts and probation, families, other houses — and the first three relationships to build in any market, in what order, with what to say.

  • What your first lease has to say

    The clauses that decide whether you can legally run a house you don’t own: occupancy and use language, the landlord’s written informed consent, who carries what risk, notice and inspection. Plus the one clause Q now refuses to go without.

  • The numbers to watch every week

    Occupancy, collections, days-to-fill and cost per bed — the four-line weekly check that tells you a house is in trouble months before the bank does, and what to do about each one.

A close detail of a hand holding a pen, writing on a sheet of paper on a desk.

What happens after you register

  1. When you submit: your inquiry is stored immediately.
  2. On screen: you’ll see a confirmation once the inquiry is stored.
  3. Next: a person follows up with the next available webinar date and joining details.
  4. If you want to add context: include it in the inquiry or share it when the person follows up. No card, no invoice, nothing to cancel.

Zero risk, and we mean the boring version of that. No card, no charge, no trial to forget about. Leave at minute nine if it isn’t your business. Registering does not put you on a countdown, a drip sequence or a call list — you’ll hear about the seminar once, and then only if you ask.

Free Save my seat — no card needed

Request the next available webinar date through the form below.

02 The model

Three levels of structure.
One discipline underneath all of them.

Independent, Transitional and Sober Living describe how much structure a resident needs on the way back to a life of their own. Which level you operate decides your house rules, your referral sources, your staffing and your economics. It does not change the fundamentals — and the fundamentals are what get taught.

Independent Living

Shared, affordable housing for adults who can hold their own routines but do better with community and a standard to live up to. Lighter rules, longer stays, steadier occupancy. Usually the most forgiving place to learn how to be a landlord and an operator at the same time.

Structure
Light — house agreement, quiet hours, shared expectations
Beds from
Word of mouth, families, alumni, other operators
Breaks on
Screening drift — one wrong yes changes the whole house

Transitional Housing

Time-bound, structured housing for people re-entering from treatment, incarceration or homelessness. Program partnerships and agency relationships matter here, and so does documentation — sooner or later somebody will ask you for it, in writing, on a deadline.

Structure
High — curfews, case coordination, length-of-stay limits
Beds from
Agencies, courts, discharge planners, re-entry programs
Breaks on
Paperwork and exit discipline, not on demand

Sober Living

Recovery residences with real house standards: peer accountability, house meetings, a written testing policy and clear expectations around substance use. Treatment-provider relationships drive the beds. Culture is the product here, and it has to be defended every single week.

Structure
High and peer-led — meetings, testing, house officers
Beds from
Treatment centers, alumni networks, families, clinicians
Breaks on
Enforcement you stopped doing because it was awkward
Less structure · longer stays More structure · more coordination
A living room with a terracotta-coloured sofa, cushions, plants and a doorway opening through to a kitchen.
An aerial view of an ordinary residential neighbourhood — tiled roofs, driveways, back gardens and a curving street.
Know the line

Housing is not treatment — and that line is what keeps you in business.

An ITSL home provides housing: structure, standards, community, peer support. It does not provide clinical or medical services. The moment you offer treatment you are in a different regulatory category with different licensure. Where that line sits — and the licensing, certification, zoning and occupancy rules around it — varies by state and very often by city. We will not hand you one state’s rulebook and call it universal. What we teach is how to find, verify and respect the line wherever you operate, and how to answer a letter from your city properly the first time.

01

Property & lease structure

Which properties actually work as shared housing, what the lease has to say, and how to get a landlord’s written, informed consent for the intended use before a dollar moves. Get that in writing. Always.

02

The licensing boundary

Housing with peer support is regulated differently from treatment. The line is services. We teach where the line generally sits and how to find your own state’s and city’s version of the answer, because it is not the same everywhere.

03

Beds fill by relationship

Referral sources are people with reputations to protect. What they need from you, in what format, how fast, and what gets you quietly dropped from a discharge planner’s list without anybody telling you.

04

Books that carry the house

Per-bed fees, vacancy allowance, house manager, insurance, reserves. Illustrative math you rerun with your own market’s numbers before you sign anything — including the version where it does not work.

03 Is there money behind these beds?

Public money is already earmarked.
Recovery housing is on the approved list.

We won’t tell you what you’ll earn. We will show you where the funding pressure comes from, with the source printed next to every figure — because that is the honest version of “is there demand for this.”

$50 billion in opioid settlement funds flowing to states and localities.KFF Health News

85%
of settlement money must go to opioid-related uses — and “expanding recovery housing” is explicitly on the approved-intervention list.NASHP
~14%
the share states are allocating to recovery services, including housing.NASHP
$2.028B
the federal SUPTRS Block Grant, FY2026 — the backbone of state substance-use systems.NASADAD / congressional appropriations
$7.4B
total SAMHSA appropriation, FY2026.NASADAD
$43M
a dedicated youth recovery-housing supplement.SAMHSA State Opioid Response (SOR) program
A warm bedroom with a neatly made bed, folded blanket, terracotta cushions, framed prints and a hanging pendant light.

Settlement dollars are not general revenue. They arrive restricted. Roughly 85% has to be spent on opioid-related uses, states publish the approved interventions they will fund, and expanding recovery housing sits on that list (NASHP). That is not a trend piece — it is a spending rule.

Meanwhile the treatment system that discharges people keeps getting funded. A $2.028 billion block grant and a $7.4 billion SAMHSA appropriation in FY2026 (NASADAD) pay for the assessments, detoxes and programs that end with a discharge planner asking one question: where does this person sleep tonight? Funded treatment produces referrals. Referrals are what fill beds.

Read this bit carefully, because it is where other people lie to you. Earmarked public money plus a funded referral pipeline is why demand for well-run housing is durable and why case managers keep calling. It is not a claim that you will receive any of that money, win any contract, qualify for any grant, or make any amount. No funding is promised to you anywhere on this page. What is being described is the ecosystem your beds would sit in — and how to build a house that referral sources trust enough to use twice.

A six-bed house, one month, one market

The teaching exercise we run in the seminar — worked here at five of six beds filled.

Illustrative teaching example — not a projection

Five occupied · one vacant

Gross potential — 6 beds$6,000
Less one vacant bed−$1,000
Program fees collected$5,000
Lease, five bedrooms−$3,600
Utilities, internet, supplies−$650
House manager stipend−$800
Insurance, registration, software−$300
Reserve contribution−$250
Month result at 5 of 6−$600

Same house, one more bed filled

Program fees collected$6,000
All operating costs, unchanged−$5,600
Month result at 6 of 6+$400

Read that again. In this illustration the house loses money at five of six beds and clears a few hundred dollars at six. One bed changes the sign. That is what we mean when we say occupancy discipline and referral relationships are the business — and it is precisely why we will not hand you an income figure.

Every line above is a teaching figure, not a quote and not a forecast. Per-bed fees, lease costs, staffing models and insurance vary enormously by market and by house type; some operators own instead of lease, run several houses under one manager, or serve agency-funded placements at entirely different rates. The point of the exercise is not this answer. The point is that you can run it for your own market, honestly, before you sign a lease.

04 The programs

Start free. Go only as deep as the work you actually intend to do.

Here is exactly what each program is, who it is for, and what is inside it. What it costs is a conversation with Q — because the scope is not the same for everyone, and because he turns people away when the fit isn’t there more often than you would expect.

Free Step 01 · Live online

The ITSL Webinar

90 minutes · no card

The whole business in outline: the compliance boundary, how beds get filled, what your first lease has to say, and the four numbers to watch every week. Then open Q&A.

Who it’s forAnyone curious. Genuinely — including people who should hear “don’t.”
  • 60 minutes of teaching, 30 minutes of live Q&A
  • On-screen confirmation once your inquiry is stored
  • A person follows up with the next available date and joining details; add context then if needed
Cost Free. Nothing to cancel.
Save my seat

Step 02 · Self-paced

The ITSL Crash Course

Fundamentals for new operators

The structured version of the fundamentals, worked at your own pace: the three levels of housing, the boundary between housing and treatment, lease and property basics, intake and house standards, and the example budget you rerun for your own market.

Who it’s forYou’ve decided you want to do this, and you want the groundwork before you spend money.
  • The full fundamentals curriculum, module by module
  • House-standards and intake document templates
  • The six-bed example budget as a working spreadsheet
  • A written research method for your own state and city
Cost Discussed on your call — not published here.
Request details

Step 03 · By application

The ITSL Business Blueprint

Complete Operator Program

Your build, alongside Q and his team: your market, your property, your compliance path, your intake system, your first residents. Scope moves with how much hands-on support you want, including time on the ground in your market.

Who it’s forPeople who intend to open a house and want an operator beside them while they do it.
  • Market and property selection with Q’s team
  • Compliance path researched for your state and your city
  • Intake, screening and house-standards systems built with you
  • Referral-relationship playbook, worked live on real calls
  • Support through your first residents and your first incident
Cost Scoped on the application call. Nothing is paid before that call.
Apply — starts with a call

By arrangement

1:1 consultation with Q

One deal, one property, one problem

Private working time on the thing in front of you — a lease you are about to sign, a house that is not filling, a city that has started writing letters. Usually booked by Blueprint clients; occasionally open by request.

Who it’s forSomeone with a live decision and a deadline.
  • Documents reviewed before the call, not during it
  • A decision at the end, and the reasoning behind it
  • Written follow-up you can act on
Cost Depends on scope. Agreed before anything is booked.
Ask about 1:1 time

Live, in the room

The ITSL Seminar

One working day

Not a rung on a ladder — the flagship. A full working day where the whole machine gets opened up in front of a room small enough that your specific question gets a specific answer.

Who it’s forPeople seriously evaluating this business who want a day, not a video.
  • Five working sessions, start to finish
  • The workbook you fill in during the day
  • Your own market on the whiteboard in the last hour
Cost Announced with each date. Ask and we’ll tell you.
What happens in the room

Why no prices on the page? Because the honest answer to “what does it cost” depends on which program fits you, and half the people who ask should be pointed at the free webinar instead of a paid product. So we do it the slow way: you tell us what you’re trying to do, Q or someone on his team calls you, and the number comes with the scope attached.

05 Request details · book a call

Tell us what you’re trying to do.
A person reads this and calls you back.

One form for everything — the free webinar, a program, the seminar, or just a question you can’t find an answer to. No autoresponder maze, no chatbot, no queue you can’t see the bottom of.

What happens next

Your enquiry is recorded the moment you send it, and you’ll see an on-screen confirmation once it is stored. A person follows up with the next available webinar date and joining details. You can add context in the form or when that person gets in touch.

What we’ll ask you

Which market you’re looking at, whether you’re leasing or buying, and how far along you are. That is enough to tell you which program fits — or to tell you to wait.

What we won’t do

Put you on a countdown timer, add you to a drip sequence, sell your details, or quote you a number before we understand what you’re building.

Prefer email?

contact@itslbp.com reaches the same people. The form is faster because nothing gets lost in a spam folder.

Please tell us your name.

We need an email address that works — that is where the reply goes.

Faster for anything about the Blueprint or the seminar.

Please don’t include anyone else’s personal or medical details here.

By sending this you’re asking us to contact you about training. Nothing is charged, and we don’t sell or share your details. Privacy.

06 The seminar

One working day in the room.
The whole machine, opened up.

The webinar tells you whether this is your business. The seminar is where you watch someone run it — properties, ledgers, incidents, screening calls, and the questions the room brings. Capped small enough that your specific question gets a specific answer.

  • Morning · I

    The legal shape of the business

    Housing with peer support versus treatment and clinical services, and why that boundary is your best friend. How licensing, certification, zoning and occupancy rules vary by state and often by city — and the verification checklist Q runs before touching any property.

  • Morning · II

    Property without ownership

    Lease structures that let you operate homes you don’t own: what landlords need to hear, how to get written informed consent for the intended use, what the agreement must contain, and the clauses that have saved Q’s houses.

  • Afternoon · III

    Residents, referrals and the ledger

    Where residents actually come from, how referral relationships get built and kept, and a line-by-line walk through an anonymised house ledger at full occupancy and at the occupancy that loses money. Every number labelled illustrative on every slide; every mechanic real.

  • Afternoon · IV

    House culture and the 2 a.m. moments

    Intake standards, resident agreements, house meetings, testing policy, and case studies of real incidents — what happened, what it cost, and the system that came out of it. We run the awkward screening call as a live exercise.

  • The last hour

    Your market, on the whiteboard

    Bring your city, your budget, or the property you’ve been circling. The room works it: what to verify first, what the lease has to say, who to call. People leave with a written plan for their next thirty days — theirs, not a template.

People seated around a long table in a warm wood-lined room, working through something together, seen from behind and to the side.
A grey-clad house with a long covered porch and gabled roof on an ordinary residential street.

07 The operator

He still answers the house phone.

Q has spent his career inside recovery housing. The intake conversations. The two a.m. calls. The letter from the city. The house meeting where a home either keeps its culture or quietly loses it. He operates properties in Murrieta and San Diego, California right now — which means everything in this training was used this month rather than remembered from a decade ago.

“I’m not going to sell you a dream. I’m going to show you a house — how it runs, what it costs, and what it will take out of you. If you still want in after that, I’ll help you build yours.”

The Blueprint exists because people kept asking him how he does it — families of residents, colleagues from treatment programs, investors who had already seen a badly run house from the inside. Rather than answer one coffee at a time, he built the training he wishes had existed when he started, and he teaches it out of the documents he is actually using.

Why two markets matters more than it sounds. A single-market operator has one city’s zoning interpretation, one referral network and one rent curve — and a playbook that may not survive contact with yours. Running houses in two very different markets forced Q to separate what is universal about this business from what was merely local. That separation is the whole reason the Blueprint is teachable outside his own back yard, and it is why we work with operators nationwide.

Active operatorRuns his own houses today. The training is his live playbook, not an archive.
Multi-marketTwo markets with different rules, rents and referral networks.
Standards-firstTeaches to certification-level house standards rather than the informal minimum.
Straight answersKnown for telling people this business is not for them. Ask him why — he will tell you.

08 The houses

The training is built out of these rooms.

Every module points back at a real house — the one that taught the lesson. Scroll the strip; the frame in focus tells you what it is teaching.

A lived-in kitchen with a bowl of lemons on the counter, a stockpot on the range and herbs to one side.
A warm living room with wood window trim, a low table and a sofa lit by late afternoon light through tall windows.
A quiet bedroom corner with a white chest of drawers, a floor lamp, dried grasses in a vase and a small tree in a pot.
A timber house with a steep roof at the end of a quiet street, low golden sun coming through the trees beside it.
A set of keys with a small house-shaped keyring resting on a wooden surface.
01 / 05

09 Straight talk

Three sentences you will never read on this site.

Restraint is the pitch. Here is what we refuse to say, and what we say instead.

“Six to seven figures.”

We do not publish income figures, ranges or projections — not in a headline, not in a testimonial, not in a slide footnote, and not in a product name. We cannot know your market, your lease, your occupancy or your discipline, and those four things decide the entire answer. Anyone who does publish a number is selling you the number, not the business.

“One hundred percent recession proof.”

Demand for recovery housing has been persistent. It has never been immune. Agency budgets move, funding cycles turn, referral relationships change hands, and local politics can reshape what you are allowed to do on a given street. Build a house that survives a slow quarter and a new city council.

“Guaranteed.”

Business outcomes are not guaranteed. ITSL promises honest teaching and direct answers so you can evaluate the work and make your own decisions with clear eyes.

“Will you guarantee I’ll make money?”

No.

What we will do is open the whole machine: the unit economics of real houses including the months they do not clear, the levers that decide whether a house sustains itself, the compliance boundary you cannot cross, and the specific mistakes that close new operators in year one. You will leave able to run those numbers for your own city and decide with clear eyes. If the honest answer for your market is “don’t,” we would rather you heard it from us than found it out with a signed lease.

10 Questions

Asked in every session. Answered straight.

Is the webinar really free — what’s the catch?
It is free and there is no card. You’ll see an on-screen confirmation once your inquiry is stored, then a person follows up with the next available webinar date and joining details. You can add context in the inquiry or when that person gets in touch. We may tell you about the seminar once, but there are no countdown timers, drip sequences or call lists.
Why aren’t your prices on the website?
Because the right answer depends on which program actually fits you, and a fair number of people who ask should be pointed at the free webinar instead of a paid product. Publishing a number invites you to buy the wrong thing quickly. So: tell us what you are trying to do, we call you, and the number comes attached to a scope you have agreed.
Do I need a licence to operate sober living?
It depends on your state, your city, and — most of all — on what you actually provide. Broadly, housing that offers structure and peer support without delivering treatment or clinical services is regulated differently from a licensed treatment facility. The moment you add clinical or treatment services you are in a different regulatory category with different requirements. Separately from licensing, certification programmes, business registration, zoning interpretations, occupancy limits and inspection regimes vary by state and often by individual city. We will not hand you one state’s rulebook and call it universal. The seminar teaches you how to map your own jurisdiction; the Blueprint does that mapping with you, in writing.
Do I have to own property to start?
No. Plenty of operators start by leasing — but only with the owner’s written, informed consent for the intended use. Get that consent in writing before anything else, every time. Owning gives you control, equity and a much longer horizon; leasing lowers the capital you need and lets you find out whether you actually like this work. We cover both structures, including how to have the conversation with a landlord honestly rather than hoping nobody asks.
How much capital do I need to open a house?
Plan for first and last month’s rent or your acquisition costs, furnishing done properly rather than cheaply, deposits, insurance, business registration, and — the line people skip — an operating reserve to carry the house through the weeks before it fills. Total startup capital varies enormously by market and property type, so the example budget shows you every line rather than a single number. Anyone who quotes you one universal figure has not looked at your market.
How long before a house has residents?
With a property secured, operators commonly need a few months to furnish, write and adopt house standards, build referral relationships and fill beds — faster if you already have credibility with treatment providers, considerably slower if you are starting cold in a market where nobody knows your name. Filling a house with the right residents matters more than filling it quickly, and the fastest fills we have seen are also the most common source of year-one disasters.
Is this passive income?
No, and be careful with anyone who tells you otherwise. A recovery residence is an operating business with people living inside it. A good house manager and genuinely good systems reduce your daily load a great deal — that is a core part of what we teach — but somebody accountable has to be reachable, especially in year one. Q still walks his own houses.
What about neighbours, zoning and pushback?
Federal fair housing and disability law provide real protection for group homes serving people in recovery, and courts have upheld those protections repeatedly. Protection is not immunity from friction. Local zoning interpretation, occupancy limits, parking rules and simple neighbourhood politics vary by state and city, and they will find you. We teach how to be an unremarkable good neighbour from day one, how to respond to a letter from the city properly the first time, and exactly when to stop writing letters yourself and get a lawyer involved. Well-run houses rarely stay controversial for long.
Will I make money doing this?
Honestly: it depends on your market, your property costs, your referral relationships and how well you operate — and we will not promise you an income figure, a range, or a timeline to one. What we will do is show you the full unit economics of real houses, including the version where a house does not clear, the specific levers that decide whether it sustains itself, and the mistakes that close new operators. You will leave able to run those numbers for your own city.
Is any of that public funding money coming to me?
No, and nothing on this page says otherwise. The settlement and appropriation figures we cite — with sources printed next to them — describe why the referral pipeline into recovery housing is funded and durable. They are not a grant you can apply for through us, not a contract we can win for you, and not a promise of any income. Some operators do contract with agencies or accept publicly funded placements; that is a jurisdiction-by-jurisdiction question with its own requirements, and we teach you how to research it rather than pretending there is a universal answer.
Can you help me if I’m nowhere near your markets?
Yes — that is what the multi-market experience is for. Running houses in two very different markets forced Q to separate the universal mechanics of this business from the local specifics, so we teach the research method for your own state and city rather than exporting one city’s answers. We work with operators nationwide, and part of the early work is establishing what is genuinely different about your jurisdiction before you commit to a property.

Start here

Come see how a good house actually runs.
Then decide whether you should run one.

A gabled house at dusk with warm light in every window and dark trees behind it.

Two fields and you’re done.

Same form, shorter. Tell us where to reach you and what you want to know.

Please tell us your name.

We need an email address that works — that is where the reply goes.

No charge, no card, and we don’t sell or share your details. Privacy.

Earnings and results disclosure

ITSL Blueprint makes no representation, promise, projection or guarantee regarding income, revenue, occupancy or business results. Every financial figure shown anywhere on this site or in our materials is a clearly labelled illustrative teaching example built to demonstrate method, not a forecast for you or for any specific market. The public funding figures cited on this page describe the wider system that produces referrals; they are not a claim that you will receive any grant, contract or payment. Operating recovery housing is an active business with regulatory obligations and direct responsibility for the wellbeing of the people housed. Outcomes depend on your market, your capital, your compliance, your referral relationships and your own operating discipline. Some operators do not succeed.

Looking for a bed, or placing a client? Marvin’s homes are a separate operation from this training business, with their own team and their own intake — nothing you send them touches enrolment. Email contact@itslbp.com with “Housing” in the subject and it goes straight to the house team.

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